F&N 100 Plus ZERO Sugar
F&N 100 Plus ZERO Sugar

Client Budget Constraint: The project was executed with a strict budget in mind, which required cost-effective strategies to meet the client's needs.

Self-Casting Talent: Instead of hiring expensive professional models, self-casting was used. This involved selecting individuals who fit the desired look and style, potentially through affordable casting processes.

Professional Photographer Partnership: A collaboration with a professional photographer was established. This ensured high-quality photography and expertise in capturing the product and talent effectively.

Mimicking Outdoor Environment: The goal was to create a visual aesthetic that mimicked an outdoor environment, which could be challenging within a studio setting. This required creative lighting and set design to replicate natural lighting and scenery.

Controlled Studio Environment: While mimicking the outdoors, the studio offered greater control over variables like lighting, weather, and environmental factors, ensuring consistency and reliability in the final imagery.

Client Expectations: The final output aimed to meet or exceed the client's expectations while staying within the defined budget constraints.




100Plus Zero
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100Plus Zero

Involved in SOW, Budgeting, casting, wardrobe selection, digital imaging, locations and product shots.  Overview - To showcase lifestyle shots f Read More

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